Imagine how well it'd sell if Favre wore the right jersey on the cover. Photo courtesy ESPN.com
Holy smokes. According to a report posted on Gamasutra, EA Sports' Peter Moore is claiming that Madden 09 has sold $135 million in its first month. In the news story, Moore says that part of this is due to the Madden franchise reaching new players, especially through EA Sports' new All-Play feature set and adaptive AI.
Moore says that the Madden franchise is an "industry bellwether," and its strong sales point to downright virility in the video game industry right now. In comparison to some of the top grossing movies of last month, including Tropic Thunder at $83.9 million and Pineapple Express at $79.9, EA Sports' flagship smokes them.
We recently threw down our duckets to acquire Madden but haven't explored its waters too deeply as of yet. Anyone down for some online play?
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